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Shankai Sports was founded in 2009 by a highly experienced team of sports business professionals from China and Switzerland.

Since then, Shankai has established itself as China’s leading local international sports marketing business at the heart of sports in China.

With headquarters in Beijing and offices in Lausanne and Zurich, Shankai develops China strategies for international sports organisations, and connects the Chinese market with global sports.

Hospitality
Hospitality
Hospitality
Event - Suzhou Open PGA Tour Series
Event
Event - Open of PGA Tour - Series
Licensing-Merchandising
Licensing-Merchandising
Licensing-Merchandising
Advisory
Advisory
Advisory

Our team

Our leadership team has diverse backgrounds in sports administration, business, venture capital, technology, media and travel. We bring together decades of experience of working in China, Europe and the US, creating groundbreaking cross-border business opportunities across various industries. This team is supported by a group of internationally minded and locally knowledgable young executives that together deliver high-quality results for our clients.

 

HONG LI

Hong Li

Hong was the Chief Representative of the International Olympic Committee to the Beijing 2008 Organsing Committee of the Olympic Games. She holds degrees from Tsinghua University and Harvard Business School.

FENG TAO

Feng Tao

FT is one of the first sports marketing professionals in China, and was previously responsible for FIFA World Cup Qualifiers, AFC Champions League and Golf China Tour at World Sports Group.

OLIVIER GLAUSER

Olivier Glauser

Olivier was Managing Director of the Walt Disney Company’s Steamboat Ventures and before that ran the international investments of Qualcomm Ventures, focusing on digital media and mobile technology.

FRANCOIS VON ZEDTWITZ

François von Zedtwitz

François has 20 years of sports marketing experience, working both at major rights holders such as FIFA and leading agencies such as TEAM Marketing.

JIN HANG

Jin Hang

Jin Hang has extensive experience in digital media and management in sports. He was the editor-in-chief of the official website of the Beijing 2008 Olympic Games and a reporter at several World Cups and Olympic Games.

FENG CHEN

Chen Feng

Chen Feng is the former Deputy Director of Marketing at the Beijing 2008 Olympic Games Organising Committee and worked closely on the Nanjing 2014 Youth Olympic Games and Beijing’s successful bid to stage the 2022 Olympic Winter Games.

JULIAN GORNALL THODE

Julian Gornall-Thode

Julian was Coordinator for the Beijing 2008 Olympic Games at the International Olympic Committee and worked at the Organising Committees of the Athens 2004 and Sydney 2000 Olympic Games.

LARRY ZHENG

Larry Zheng

Larry was responsible for outbound travel at China Travel Service, China’s largest travel agency, for more than 10 years, and subsequently managed investments in travel assets at CITIC International Financial Holdings.

JIE LI

Jie Li

Jie previously worked in advisory services at Ernst & Young, and in financial analysis and operations supervision at Telstra China. He has extensive experience in financial reporting, risk management, business modeling and data analysis.

JASON JIANG

Jason Jiang

Jason has worked in many internet sports platforms and international management groups, and has more than 15 years of experience in sports content and marketing.

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